Developing a meaningful complementary
experience to live [on-site] concerts

Mega Trends

Concerts are more popular than ever

  • Oasis NA tour sold out in less than one hour
  • Weekends with Adèle sold out in 6 hours
  • Ed Sheeren’s Subtract concert at O2 stadium sold out in less than 10 minutes

More people cannot afford to go to concerts

  • The average ticket price for Taylor Swift’s Eras tour was just under $1100
  • 65% of people surveyed by LendingTree planned to go to concerts in the summer of 2024, but 71% had to renounce on their plans because of high ticket prices